Branding project done for an AI startup specialised in tracking fashion trends

Branding project done for an AI startup specialised in tracking fashion trends

  • Branding Identity

  • Creative Direction

  • Brand Research

  • Logo Design

  • Typography

  • Color System

  • Imagery

  • Print Deliveries

19 August 2024

I built a brand identity for Treave AI that balances cutting-edge technology with environmental responsibility. The challenge was positioning them as leaders in intelligent packaging without leaning too far into sterile tech aesthetics. I created a modular logo system that signals adaptability and precision, paired with a color palette that bridges cool neutrals and organic tones. The result is an identity that communicates innovation and care simultaneously, giving them a distinct position in a crowded AI market.

I built a brand identity for Treave AI that balances cutting-edge technology with environmental responsibility. The challenge was positioning them as leaders in intelligent packaging without leaning too far into sterile tech aesthetics. I created a modular logo system that signals adaptability and precision, paired with a color palette that bridges cool neutrals and organic tones. The result is an identity that communicates innovation and care simultaneously, giving them a distinct position in a crowded AI market.

Let’s collaborate to create a brand that stands out.

KVK: 96462825

BTW: NL004598379B03

X.com

LinkedIn

Instagram

Contra

Threads

Telegram

hi@samstoof.com

Copied

Let’s collaborate to create a brand that stands out.

KVK: 96462825

BTW: NL004598379B03

X.com

LinkedIn

Instagram

Contra

Threads

Telegram

hi@samstoof.com

Copied

Let’s collaborate to create a brand that stands out.

KVK: 96462825

BTW: NL004598379B03

X.com

LinkedIn

Instagram

Contra

Threads

Telegram

hi@samstoof.com

Copied